# Cover letter — Morgan Ellison → Northwind Digital Media

> **DEMO - fictional, sample content.**  
> Fictional applicant · fictional posting. This letter was never sent.

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## Fictional job posting (excerpt)

**Role:** Marketing Coordinator  
**Company:** Northwind Digital Media *(fictional B2B creative shop)*  
**Location:** New York, NY (hybrid)  
**Posted:** sample for portfolio use only  

**They’re asking for:**
- Coordinate social and email calendars with designers and account leads  
- Draft / QA campaign emails; track sends in a shared sheet  
- Support virtual + in-person logistics for client webinars  
- Comfortable in Google Workspace, Canva, and a modern ESP  
- 2+ years in marketing support or coordinator-adjacent work  

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## Cover letter

Morgan Ellison  
Prospect Heights, Brooklyn  
555-0199 · morgan.ellison.demo@example.com  

October 29, 2026  

Hiring Team  
Northwind Digital Media  
New York, NY  

Dear Hiring Team,

I’m applying for the Marketing Coordinator role at Northwind Digital Media because the job description sounds like my Tuesday mornings — calendars, QA, and making sure the send actually happens.

At Brightline Retail Group (a fictional DEMO employer: three NYC home-goods shops), I own the weekly Instagram calendar and the Tuesday Drop newsletter. I pull product picks from merchandising, draft captions and subject lines, park approvals, schedule in Meta Business Suite and our ESP, then QA links and UTM stubs before anything leaves. I also keep the campaign tracker that our standup uses, and I run day-of checklists for a handful of in-store and community events each year. When a shop manager needs a localized graphic, they grab from a Canva kit I maintain instead of waiting on a full redesign.

Before Brightline I sold workwear on the Brooklyn waterfront at North Pier Outfitters (fictional) — loud Saturdays, plain-language product talk, register discipline. Before that, arts & nightlife shorts for Campus Weekly News taught me deadlines and captions for people who scroll fast.

Northwind’s mix of digital campaigns and client webinars is the same muscle: turn a brief into a scheduled plan, keep designers and account leads unblocked, close the loop after send or event day. I’d love to talk about how that steadiness could support your coordinators’ queue.

Thank you for reading —

Morgan Ellison  

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*DEMO - fictional, sample content. Northwind Digital Media does not exist. No application was submitted.*